Definition

Citation Frequency

Updated Feb 10, 2026

Definition

Citation Frequency is the percentage of tracked prompts where your domain is cited in AI answers.

Plain English

Out of all the questions you track, how often does your site get referenced? That's citation frequency.

Why it matters

  • It's widely considered the primary GEO visibility metric.
  • It tells you whether you're present, not just whether you rank.
  • Track it by cluster to avoid vanity wins on a few easy prompts.